ART THAT BREAKS BOUNDARIES

CARMEN'S ART REVOLUTION

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Picture this: You're standing in downtown LA at midnight. The streets are quiet, but something magical is happening. Suddenly, entire buildings light up in a symphony of colors.

Art is literally dancing across skyscrapers, and crowds are gathering, their faces glowing with wonder.

Driving impact episode: "Art that Breaks Boundaries" with Carmen Zella

THIS IS LUMINEX

This isn't a scene from a sci-fi movie. This is Luminex, and it's the brainchild of Carmen Zella – a woman who decided that art shouldn't be locked away in galleries. Carmen Zella is the Founder & Chief Curator of NOW Art, a 360° public art agency and NXT Art Foundation a 501 c 3 organizations whose mission is to activate, inspire and advocate for public art that advances creative expression in communities and creates discourse.

Now, Imagine being told that street art isn't 'real art.'

That light shows belong in Vegas, not LA. That women don't belong in the urban art scene.

Now imagine saying "watch me" and proving everyone wrong.

That's Carmen's story. And in our latest episode, she spills all the tea:

In this episode of Driving impact, I sit with Award Winning Art Curator Carmen Zella

1. How she went from spray-painting London alleyways to lighting up LA's skyline

2. The time she revived a failed '70s art project and turned it into the talk of the town

3. Why she believes AI might be the next big thing in street art (spoiler: it's wild!)

But here's the real kicker – Carmen isn't just making pretty lights. She's starting a revolution. In her world, art isn't something you view from behind velvet ropes. It's something that stops you in your

tracks on your way home from work.

It's something that makes you look up from your phone and think: "Wow, I never saw my city like this before."

Want to know the best part? She's just getting started.

-> Now, I'm curious: What's the coolest street art you've ever seen?

-> P.S. Know someone who needs a dose of creative rebellion in their life? Send this blog post their way.

More about Carmen Zella

Carmen Zella is the Founder & Chief Curator of NOW Art, a 360° public art agency and NXT Art Foundation a 501 c 3 organizations whose mission is to activate, inspire and advocate for public art that advances creative expression in communities and creates discourse.

At the forefront of democratizing and revolutionizing public art, Los Angeles-based Carmen Zella is a creative thought leader, renowned art curator and producer. Zella’s progressive approach intersects art, architecture, technology and culture. With an instinct for collaborating with new, emerging and internationally acclaimed artists, like Refik Anadol, Nancy Baker Cahill and others, Zella’s artistic style reflects the era of the artist and the cultural pulse of communities.

Zella’s LUMINEX  (Los Angeles) was recognized with a Best of the City Award, as well as revered with a TEDx Talk on ‘The healing power of public art.’ This site specific, immersive, outdoor digital art exhibition illuminated Zella’s vision to bring artwork out of the four walls and into the streets for all to experience and takes place again in October 2024 for its third edition.